A brief history of Facebook as a media text: The development of an empty structure

  • Niels Brügger Centre for Internet Studies, Aarhus University

Abstract

This paper tells a history of Facebook from 2004 to 2013. It presents the big picture by focusing on Facebook as it presented itself to a user, that is the available semiotic and interactional elements (e.g., profile, wall, feed, commercials, etc.) as well as the functions and useforms which these elements made possible for a variety of actor types (profile owners, groups, companies, software developers, etc.). In addition, Facebook’s development is inscribed in a longer Web historical perspective with a view to identifying a general mechanism for Internet development.

Author Biography

Niels Brügger, Centre for Internet Studies, Aarhus University
Centre Director, Associate Professor, PhD    
Published
2015-05-01
How to Cite
Brügger, N. (2015). A brief history of Facebook as a media text: The development of an empty structure. First Monday, 20(5). https://doi.org/10.5210/fm.v20i5.5423
Section
Articles