Verbal Behavior and Cultural Practices

Sigrid S. Glenn


Three kinds of selection are reviewed with primary focus on the relations between behavioral and cultural contingencies. Operant behavior is briefly examined with regard to cultural materialist theory. The functions of verbal behavior in infrastructural and superstructural practices are suggested. Discrepancies between rules promulgated in the superstructure and the requirements of the infrastructure are viewed as potentially threatening to cultural survival as metacontingencies change.

Key Words: verbal behavior, cultural practices, cultural materialism, metacontingencies, kinds of selection

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